Technology has given us many tools to make both our home and work lives a lot easier. Gadgets and Apps to simplify tasks and manage our days better. It’s fantastic, but it’s not always easy adopting new technologies.
There are many reasons that can cause fear in something new. Cost. Not realising exactly how we can benefit from it. Or maybe we are just too comfortable doing things the way we are accustomed to.
At couple of weeks back at Real Estate Connect, I managed to catch a panel discussion on exactly this. Adopting new technologies, or more specifically, how can real estate companies get their agents to adopt new technologies.
What was clear is that rather than fearing the new technology, agents should be more afraid of getting left behind.
Here were some of the key take aways from the discussion:
If it doesn’t pay for the agent, they won’t use it.
There needs to be a bottom line for adopting anything new.
Does it integrate with what the agents already use?
Being able to use something in conjunction with a technology that’s familiar and currently being used, adds real value and makes it less daunting.
What will the return be on my investment of this technology?
If the new technology requires more of an investment than just learning, the returns needs to be worth it.
Will it make a change / immediate impact on my business.
Nothing better than seeing immediate results!
If an agent is not accessible, they lose out.
Today’s tech-savy buyer expects the same from their agents. Those agents who choose not to adopt the technologies that will make them available to buyers, run the very real risk of losing out on business.
Make the agent ‘own the new technology’.
Take your agents who adapt the quickest and make them champions. They will encourage others to adopt and learn the new technologies.
Have you started using a new technology or gadget that you think is great?
Tell us about it in the comments below, or on our facebook page.